In the recent sales of Samsung S4, The new galaxy missed number of target and Samsung misses its targets with the set back.
Samsung did not aimed high for their recently released smartphone Galaxy S4 but S4 was not able to reach to the target sale.
It was thought that S4 will be the one which will put Samsung in stronger command against Apple. But Samsung is now going through different challenges which they did not faced in the recent years as it seems like their popularity graph is declining.
The phone looks very much same in shape as compared to the previews Galaxy S3 but it has much more things which are upgraded in the new Smartphone.
Answering calls by waving over the screen of the smartphone and a TV remote control feature were not enough to get customers interest in the Smartphone.
Mr. Jung Sang-jin, a fund manager at Dongbu Asset Management, One of Samsung Samsung Share Holder Said:
“Is Samsung’s smartphone story now over? Not quite yet. Its growth is indeed slowing due largely to disappointing sales of the S4.”
The Lackluster sales have many investors going through the same path which Apple investors started following last year. Now they are leaving.
The Strong moves made by the other Android Competitors which also played a role in this set back.
Maybe, the smartphone was not good enough for the purpose or may be the battles with Apple have damaged the brand. It seems like the Samsung should bring some replacement for the Galaxy line rather than upgrading. Keeping in mind that Apple is just about to release its new iWatch, Samsung will have to come up with some better strategy very soon.
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